Entrepreneur Interviews

012: How To Leverage Video To Grow Your Brand With Paul Hurley

Online Business Realm Episode 12

012: How To Leverage Video To Grow Your Brand With Paul Hurley

In this episode, we chat with Paul Hurley from Handface on how to utilize video to grow your brand. We talk about the different ways you can leverage online video to help connect with your target audience, as well as what you can do to create videos that are shareable.

Here is a little more information about who Paul is and where to find him!

Paul Hurley runs Handface.co.uk, one of the UK’s leading viral content companies. Before this he was Head of Programming for Sky Box Office, Europe’s first digital pay-per-view film service – and a forerunner of Netflix – as well as an entertainment executive at Yahoo! and a couple of entertainment start-ups. Since setting up Handface, his company’s content has been seen and shared all over the world – the chances are high that you’ve seen one of its videos, and odd are that you’ve shared one. Have a look at www.handface.co.uk to see if you recognize any.

Links Mentioned In This Episode

Evernote – The organizational tool that I use to plan out my day.

Connect With Paul Here

Social: Paul’s Website — Twitter — Viral! The Social Video Handbook

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Check out our other shows here:

Podcasters Unplugged — A podcast dedicated to helping creators looking to start, grow or monetize a podcast. Each week on Monday’s I interview different podcast hosts about their journey creating podcasts, in hopes of bringing value to people looking to get into the podcasting space.

YouTube Creators Hub — A podcast focused on helping you with your Online Video presence. Each week, I interview an online video creator and chat with them about their strategies and journey as it relates to growing their YouTube channel.

TubeBuddy Express – This show is an 8-10 minute podcast focused on one topic related to YouTube and video creation.

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